While working as Senior Global Account Manager and Vice President of Business Development launching brands in new territories around the world,  Mary Nevarez realized that it takes more than a great product line to be successful at opening new territories and ensuring the longevity of the brand, she noticed brands achieve their expansion goals when they forge an emotional connection with distributors, retailers and customers in the market they enter and by becoming Beloved Brands in each territory, so she decided to found Global Brands to be the link between the brands she loves with the markets she knows so well and bridge the gap between the companies she represents and the clients who love their products.